Stay Omnibus-compliant on every Wix Stores promotion

We keep your price history and render the legally-required prior price on your product pages automatically — so a sale never goes out without the reference the law demands.

The obligation

Under the EU Omnibus / Price Indication Directive, Article 6a, any reduction you announce must state the lowest price in the 30 days before a reduction as the prior price — not the price you happened to charge the day before. The rule has been in force since 28 May 2022, and the Court of Justice (case C-330/23, 26 September 2024) confirmed the reduction must be calculated against that 30-day-lowest figure.

The enforcement risk

This is no longer theoretical. In January 2026 Poland's competition authority, UOKiK, published fines for Omnibus breaches:

Small Wix Stores merchants face the same rule, and most meet it manually or not at all.

What this app does

Join the waitlist

We're opening the Wix app to early merchants. Leave your email and we'll let you know when it's ready.